Identity
Rediscovering who she is beyond what happened to her.
A 501(c) division of the Tiny Home Foundation
Slide 01
Nonprofit Partner Introduction
A home, independence and lifelong success.
The Vision
A scalable model, replicable across the U.S. and worldwide.
Slide 02
A world where every woman holds the keys to her own home, financial independence and lifelong success.
Keys of Her Own
The Need
Slide 03Four things a woman can lose to trafficking, abuse, neglect, divorce and poverty
Keys of Her Own is built to restore all four.
Confidence
Believing in her own voice, her worth and her ability.
Safety
A secure place to rest, heal and begin again.
Independence
The means to provide for herself and her children.
The Nonprofit
Slide 04Keys of Her Own
The women's division of the Tiny Home Foundation.
Tiny homes for women escaping abuse and single mothers who need a fresh start in life.
The first tiny homes are already built in Oklahoma.
A key to a home of her own.
Stages of Growth
Slide 05The Keys of Her Own
One woman's journey, from day one to year one and beyond.
Day 1
Safety
A secure home from day one
Day 1 – 6 months
Treatment
Up to 3 RTT sessions
Months 1–6
Healing
6 months of coaching. RTT by Marisa Peer.
Months 6–12
Transformation
New identity, goals and discipline
Year 1+
Independence
Ambassador, coach or business owner
Up to 2 years
Give Back
Helps the next woman
Graduation
A home of her own
Up to 2 years, then her own home
Inside the Program
Slide 06What she receives, and what she becomes
Day one to six months
Healing begins
RTT by Marisa Peer. Up to 3 RTT sessions with a certified therapist, plus 6 months of coaching with a Napoleon Hill coach.
The first year
Confidence grows
Complimentary access to all coaching programs, online and live, with goal setting and the confidence to pursue goals with discipline.
After year one
Two paths forward
Becomes a Women's Collective ambassador and/or coach, or owns a business, trained in professional sales to earn commission. She can also work in the drone manufacturing facility, or be supported into meaningful employment.
Graduation
A permanent home
After up to two years of housing, development and services, she houses herself and helps the next woman. Keys of Her Own plans to partner with Habitat for Humanity so she can own a permanent home.
The Vision
Slide 07Three keys to a life of her own
Home, transportation and success support the full path toward independence.
The key to a home
Safety and a new beginning. A tiny home through Keys of Her Own, the first already built in Oklahoma.
The key to a car
Freedom and independence. Reliable transport to reach work, school and opportunity on her own terms.
The key to success
Healing trauma with RTT, Rapid Transformational Therapy by Marisa Peer, then the philosophy that unlocks the rest: Napoleon Hill's principles for mindset, goals and action.
Housing
Slide 08Tiny home villages built for community
300–400
square feet: eco-friendly homes arranged in clusters
12 homes
per cul-de-sac, for connection and safety
85% AMI
the rent cap, held down by HUD funding
Shared spaces
Cafeteria, recreation center, community garden, outdoor gym and a childcare facility.
Sustainable
Energy-efficient utilities, solar power and water conservation.
Wrap-Around Support
Slide 09Everything she needs to rebuild
Basic needs
Daily life
Food pantry, clothing bank, hygiene kits and transportation.
Healing
Health and counseling
Trauma-informed therapy, addiction recovery and health services. RTT by Marisa Peer.
Family
Childcare
On-site centers so mothers can train, study or work.
Work
Work and enterprise
Vocational training, entrepreneurship labs, financial literacy and job placement.
The Financial Model
Slide 10Built to sustain itself
Not only donations and grants: fees and rent create ongoing cash flow.
Funds the build
HUD HOME funds, about 40% of project cost
Government grants
Philanthropic foundations and donations
Corporate adopt-a-home sponsorships
Private and impact investment
Sustains the mission
Developer fee: 10% of each project budget
Rental income: Section 8, HOME TBRA and tenants
Property management fees: 5–10% of rent
Social enterprises, rent-to-own, training contracts
Giving back: The Women's Collective contributes a percentage of all profits from the sales of all its products and services to Keys of Her Own.
Pro Forma
Slide 11The first community: 48 homes
Projected figures from the nonprofit partner introduction.
40%
HUD HOME
$2.8M
25%
Philanthropy
$1.75M
15%
Government grants
$1.05M
10%
Private and impact investment
$0.7M
10%
Developer fee
$0.7M
$7.0M
Total cost of the first 48-home community
$547K
Annual rent: 48 homes at $950 a month
$44K
Annual property management fee, 8% of rent
Scaling
Slide 12Five new communities a year from Year 3
$0.55M
Year 1
1 community
$1.1M
Year 2
2 communities
$3.9M
Year 3
7 communities
$6.7M
Year 4
12 communities
$9.7M
Year 5
17 communities
Annual rental income: one community in Years 1 and 2, then five new communities a year. 48 homes each, 3% annual rent growth.
$9.7M
Annual rent by year 5, 17 communities
$774K
Annual management fees by year 5
$21.9M
Cumulative rent over five years
Impact
Slide 13What success looks like
Impact goals stated in the partner introduction.
Year 1
First community: 48 homes for 50 women and families
Year 2
Multiple U.S. sites and one international pilot
Year 3
First cohort into leadership, with certified coaches
Year 5
1,000+ women served every year
90%
stay stably housed after 12 months
80%
complete training or find work within 2 years
70%
improve their credit scores and savings
25%
become Women's Collective ambassadors, peer mentors, RTT therapists or certified coaches
Designed to scale globally: Keys Abroad pilot communities in Latin America, Africa and Europe.
The Team
Slide 14Built together
The Nonprofit
Keys of Her Own
The women's division of Tiny Homes Foundation, a 501(c). Raises funds, builds communities and runs the program.
Construction
Tiny Homes Foundation Corp.
HUD-authorized builder, paid 15% of hard construction costs.
The program
Napoleon Hill Institute
Delivers the two-year transformation journey and certifies graduate coaches.
The community
Women's Collective
A global peer community. A percentage of every profit funds the mission.
Governed by a board of community leaders, housing experts and women with lived experience, with annual audits and impact reports.
Partner With Us
Slide 15Help launch the next community
Foundations and donors
Grants and gifts that fund homes and services
Start a conversationCorporate sponsors
Adopt-a-home and facility sponsorships
Start a conversationImpact investors
Private investment in the first community
Start a conversationGovernment and housing partners
HUD HOME, Section 8 and workforce programs
Start a conversationAdvocates
Voices that carry the mission further
Start a conversationHelp every woman hold her keys.
Companion deck: The International Women's Collective.
Email: Cohara@napoleonhillinstitute.com